LinkieBuy

  LinkieBuy, a Chinese cross-border e-commerce comprehensive service brand and Australian payment agency SuperiorPay launched their first online store, the New Zealand National Mall Mini Program, after one year's cooperation.  The Mall Mini Program was launched independently in WeChat, a Chinese APP. By far, the online store has been operating for nearly one month and has achieved favorable sales performance. With the Mini Program, the high-quality specialty of New Zealand can reach Chinese consumers directly, helping local businesses reduce the impact of the pandemic accordingly. LinkieBuy is a cross-border e-commerce comprehensive service brand of Xingyun Group in China. With the professional team, LinkieBuy has helped overseas merchants quickly achieve their independent online store construction as well as customer acquisition for large-scale sales by relying on the popular Chinese APP – WeChat.  LinkieBuy not only helps retailers with digitalization transformation and...

Entering Chinese Market is on the agenda of many companies for it is large and growing. However, choosing an appropriate market entry strategy for China is not an easy decision. There are quite a few channels and each of them has advantages and disadvantages. This article will introduce fundamental three,  1) find a distributor;  2) choose an e-commerce platform; 3) invest an enterprise in China .  These three methods will be compared so that you will know what suits your business best. FIND A DISTRIBUTOR Cooperating with a distributor may be the easiest and quickest strategy of entering China. By shipping your products to the distributor, you will effectively pass the risk onto them which will motivate them to actively try to sell your goods. Though it’s the most effective way to export to China in a short run, there are some disadvantages. For instance, some distributors are based on Hong Kong or Taiwan, they are not that closely connected to Chinese market, and s...